Thursday, November 10, 2011

A Breath of Fresh Air

My wife and I took a much needed, 2 day trip from NJ into New England this past week. On our journey back, we stopped at a popular retail outlet center in CT. We were there midday and went hunting for a place to have a casual lunch. Like most similar centers, eateries are very limited so we were surprised to find a small, apparently privately owned, cafe offering light food. The business appeared to be staffed by one young woman who was cooking, filling orders, and running the cash register all at once.

Had this been one of the places selling $5 dollar foot longs, slurpees, etc., and only one person was on duty, I doubt service would have been so great. This individual managed to fill orders promptly, kept smiling, and made pleasant small talk with each patron. Not only were her products well prepared and moderately priced, we actually felt like our business was deeply appreciated.

No matter who your customer is, internal or external, retail or corporate, one time or long term; there is only one way to treat them. Success is created by treating every customer or client as the most important one you will ever have!

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